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What's in it for you?
A healthier, happier life
A bold statement? Sure. But if there were one fewer project to get off the ground and complete, would that not contribute positively to your overall sanity?
Would it be a relief to have more time to prep for a customer call or an analyst meeting or a one-on-one with your boss when you want to ask for a raise?
Working with BCKL Group to create data-driven marketing assets and campaigns can do that. We free up bandwidth to do the stuff you need to do. It really is that simple.
An ice breaker
Data points are the ultimate ice breaker. Why? Because you are adding value. Showing you're smart. People love data. We know how and where to get the data you need to generate interest with prospects, potential partners, and the media.
A real campaign
Good data-driven content is your bread and butter. There is so much more we can do with content for you! We can turn your one-off asset into a lead-generating, profile-elevating, awareness-raising juggernaut over months of campaigning.
What we offer
Data-driven research reports
Original data-driven white papers
Customized data-driven webinars
Introduce or reinforce prospects' need for your product or service. Present meaningful and statistically relevant data and analysis to your audience and gain instant credibility with prospects as a thought leader. Generate press coverage and initiate critical conversations with prospects.
BCKL Group's data-driven reports have generated millions of dollars in sales pipeline for our clients worldwide.
Customized data-driven webinars
Original data-driven white papers
Customized data-driven webinars
Live and on-demand webinars are powerful B2B marketing channels. Using a data-driven reports as base content, BCKL Group works with your product marketing experts to create 30–45-minute webinars, complete with talking script, custom slide deck, and two webinar e-invites.
Host yourself or use our hosting services. We even furnish post-webinar Q&A and a participant feedback survey.
Original data-driven white papers
Original data-driven white papers
Case study and social proof development
BCKL Group creates custom thought leadership white papers based on the data and analysis created for your report and the script of your data-driven webinar event.
White papers are powerful lead generation tools and highly effective calls to action for content syndication and social media banner advertising for your product or service.
Case study and social proof development
Case study and social proof development
Case study and social proof development
These are the most impactful content marketing pieces, but they are also the hardest to get. BCKL Group crafts custom questions and conducts third party interviews to get the stories you need to reinforce your value and message.
Nurture stream development
Case study and social proof development
SEO-optimized blog writing service
When prospects download assets, your relationship with them should not end! Custom nurture streams ensure your relationship with them is just beginning, as we lead prospects through the buyers' journey from awareness to consideration to decision.
SEO-optimized blog writing service
Case study and social proof development
SEO-optimized blog writing service
We help you leverage your data-driven assets into SEO-optimized blogs that you can post on your site to reinforce product need, highlight product benefits and features, and reaffirm your position as a thought leader.
